B2B software · yesterday's news
Yesterday's B2B software news, arriving here a day late.
This is what happened in B2B software yesterday. Which of it mattered depends on your company, so your paper is built around your competitors, products, and priorities, and it's ready before your day starts.
Time to act: closed
Ahold Delhaize USA grocery sites and apps stay offline after cyber incident
A multi-day outage of grocery ordering and loyalty apps disrupts digital promotions and pushes shoppers to rivals. Grocery and retail marketers should review outage messaging and expect competitors to target displaced online shoppers.
Read the source: Grocery DiveTime to act: closed
Infotech launches API‑driven CIO advisory platform and acquires Zluri
Marketers serving enterprise technology buyers can tap into Infotech’s expanded CIO data to improve segmentation and personalize campaigns. Teams may explore partnerships or content that aligns with the new analytics capabilities to reach decision‑makers more effectively.
Read the source: PR NewswireTime to act: closed
YouTube and YouTube Music will label AI‑generated songs on their platforms
Marketers need to be transparent about AI‑created audio to maintain trust with audiences who increasingly demand disclosure. Brands using AI‑generated music should plan to incorporate the new label in their campaigns and consider how the label may affect perception of authenticity.
Read the source: TechCrunchTime to act: closed
iGMS reports New York short‑term rental supply 80% lower under new law
Marketing teams for travel brands and hospitality providers need to adjust demand forecasts for New York, as fewer listings may drive higher prices and shift traveler interest to alternative destinations. They should consider promoting other markets or highlighting unique experiences that comply with the new regulations.
Read the source: Business WireTime to act: closed
ARC Region switch adds four new capabilities
Technology your buyers use to find and judge you is changing. Worth knowing before it shows up in their questions.
Read the source: AWSTime to act: closed
Ivanti patches Connect Secure zero-day exploited in the wild
Another Ivanti incident keeps VPN security in the news. Security vendors can address it with patching guidance.
Read the source: The Register
Every company in b2b software would rank these differently. Your paper puts the ones that matter to your company first, and adds the news about your competitors, products, and customers that never makes an industry roundup.
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